We’ve all been there. You spot a killer makeup look on Instagram or on the cover of Vogue and immediately rummage through your stash to try to find the right products to re-recreate said look. Maybe you love it so much you even head to your nearest Sephora and blow a paycheck’s worth of cash on the exact products the MUA used. But no matter how hard you try, your results are always more #fail than #goals.
Book a session at the beauty counter
Most beauty counters or makeup boutiques like Sephora and Ulta have makeup artists on staff to do makeovers with clients. For a small fee, or more commonly a minimum purchase, the artist will create an entire look for you, taking you through all the products and steps necessary to achieve that particular look. This is a great option for those who both need new products and need to learn how to use them, because usually as long as you spend a certain amount at the counter or buy a certain number of items, the makeover comes free of charge. You will also be learning from someone knowledgeable about the specific brand and products, so they can teach you exactly how to use each item to achieve your desired look.
Watch a YouTube Tutorial
This usually works better for those who already have some basic knowledge about makeup. YouTube is a great resource to find various tutorials for all kinds of looks, whether it be a nice daytime makeup to a glam-night-out full face. If you are a complete novice, try starting with beginner tutorials that focus on simple looks with a few elements that you can master. If you’re going for an advanced look, like graphic eyeliners or extreme contouring, try to find a YouTuber with facial features similar to your own so you can more easily follow their technique. Remember, what works on hooded eyes will probably not work on monolids, and what works on square faces may not work on oval ones.
Take a Makeup Lesson
As great as a video is, there is no greater way to improve your makeup skills than by taking lessons directly with a skilled makeup artist working with your facial features. Remember, YouTube videos are designed to appeal to thousands if not millions of subscribers, while taking a makeup class can help you focus on learning what works for you. However, most in-person classes can be incredibly pricey, not to mention requiring lots of time and travel. Luckily, there are plenty of other options. Knowledge sharing websites, like Konversai, includes a myriad of teachers skilled in the makeup artistry that are more than happy to share their knowledge with you. These websites allow you to connect directly with someone offering the lessons you are looking for, and because lessons are conducted through webcam, you can learn in the comfort of your own home. Plus, they tend to be much more affordable than classes as traditional beauty schools. Think of it as a YouTube tutorial designed specifically for you.
Practice Makes Perfect
You can’t improve your skills without lots of practice and a ton of makeup remover. While makeup can be extremely expensive, there are plenty of drugstore options that are affordable enough for you to practice with without wasting the good stuff in your stash. Brands like NYX and Wet’n’Wild offer color and base products in a myriad of trendy and classic shades, allowing you to experiment and practice your look and upping your beauty game.