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Simple Ways To Market Your Business On A Budget

You should already know by now that marketing is incredibly important for your business to grow. In fact, some companies and businesses spend millions of dollars on advertisements, leaflets, and catalogues for their business. However, just because some have the funds to do this,...
Posted On 04 Oct 2017

Essentials To Consider Before Doing Business With The Current Market

Starting a business is a lot more difficult these days then it was around 20 years ago. Even 10 years ago there was a better market, as a lot of change can happen in the span of a single year alone. However, it doesn’t have to be overcomplicated if you have some experience on...
Posted On 14 Sep 2017

3 Reasons No One Knows Your Business Exists

Normally, we’re told to shy away from being the centre of attention. There’s no need to try and be noticed by everyone, it’s not a good look. In a business sense, the exact opposite is true. If anything, you should be desperately crying out for attention to get consumers to...
Posted On 11 Sep 2017

Why You Need to Track the Effectiveness of Your PR Campaigns

It’s all well and good running a PR campaign to promote your company and encourage more engagement, however if you have no way of tracking the effectiveness of it, you could be wasting a lot of money.  According to a recent infographic by George Washington University, those who...
Posted On 28 Jun 2017

How to Create Buzz for Your New Start-Up in NYC

Starting your own company is exciting no matter where you live, but if you happen to live in a big city such as NYC, it can prove a bit trickier to get noticed and get off the ground. The odds are high that you’ll be dealing with more competition and a larger market of people to...
Posted On 18 May 2017

What Does the Future Hold for Aspiring Internet Marketers?

It is interesting to note that although internet marketing is a highly promising career, most people actually do not aim for it specifically. Rather, many of them happen to stumble upon it. The reason could be that there are really no formal courses on internet marketing that can...
Posted On 21 Mar 2017

4 Reasons Why the Most Affordable Form of Advertising for SMB Firms Is Digital Signage

The use of digital signage has exploded over the last few years due to a combination of factors, which make it an affordable option for a vast majority of the population. This sub section of signage uses various technologies such as LED, LCD and digital projectors to display...
Posted On 25 Oct 2016

How Email Marketers Can Enhance User Experience

Many marketers are surprised that despite having been around for a very long time, emails haven’t yet died the death they were supposed to long back. In fact, email continues to thrive in an environment that has seen a number of digital communication channels opening up. The...
Posted On 28 Sep 2016

8 Expert Marketing Tips For Instagram Users

Instagram is one of the fastest growing platforms which use the visual mode for attracting the audience. You can establish the presence of your brand and can increase the engagement within the social network. Let us discuss some expert tips for the Instagram marketers: Use Link...
Posted On 24 Aug 2016

5 Great Resources to Help You Market Effectively and Efficiently

Effective marketing is deceptively simple, but not many companies can do it. In fact, most marketing attempts fail to generate nothing more than momentary interest. In its aftermath, these campaigns leave financial losses as well as irreversible damage to the brand’s image....
Posted On 11 Aug 2016

Biggest Brands in Fashion and Why They are here to Stay!

Online sales have revolutionized the fashion market, from the runway to the sales floor. Brands that have been able to master this technological change have soared to the top, while others have failed to adapt and have gone the way of the dodo. A Forbes report from 2015 compiled...

Advantages of an Integrated Marketing Strategy

The increase in the use of technology in business has meant many things — increases in convenience, the automation of processes that were once manual, and better ways to collect and analyze data. It also means a whole new approach to connecting goods and services with the...
Posted On 12 Aug 2015
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