Liquor is always a challenging gift to give someone. How do I know what brand to buy? Does the person I am giving it to drink alcohol? There are a lot of variables to consider, but liquor can make a great gift if you follow some guidelines. Learn how to gift liquor below.
Don’t Use Alcohol as An “Easy” Gift
You might be tempted to pick out any bottle of alcohol, throw it in a gift bag, and call it a day. You’ll want to put the same effort and thought behind gifting alcohol as any other gift. Your recipients are likely to return the bottle or, worse yet, let it sit on their shelves at home for years.
Avoid Buying What You Like
If you like gin and tonic, it doesn’t mean your recipient will. Use careful thought to consider which alcohol will be best, trying to find what your recipient will either like the best or you know is their favorite. It’s not very thoughtful to automatically think others will like what you do, so keep in mind what your recipient likes or doesn’t like when making the purchase.
Understand the Alcohol
It’s always great to know some background about the alcohol you give. What can you pair the alcohol with? What are some of the greatest mixed drinks using that brand? It makes a greater connection with your gift and doesn’t give the impression you got it last minute.
Try Something New
Think outside the box when you are gifting alcohol. Any local liquor store has plenty of choices to spice things up. You can try a high-end brand of whiskey or flavored vodka. Your gift will likely be praised if it’s not the traditional rum.
Always Give the Gift in Person
Shipping alcohol can be tricky, and it usually requires a signature. Also, there is more personal connection when you give the gift in person. It’s not the same as opening up a box delivered to you by the mailman.
Try a Local Brand
Does your local area have a brewery or distillery? There are a lot of tasty, local options to make great gifts that have the added benefit of supporting your local businesses. Also, there’s a better chance that your recipient has never had one of the local creations. It makes your gift personalized, unique, and meaningful.
The stigma of using alcohol can be erased if you put some thought behind it. Use the suggestions above if you are considering giving alcohol as a gift. Alcohol is a great gift, as long as you put some effort into it.